Mark Granot

Mark Granot

VP, General Manager, Applause Israel @ Applause


As VP and General Manager of Applause in Israel, Mark is responsible for growing all elements of the business – facilitating growth, increasing revenues, and acquiring customers – in the area.

Mark is an accomplished executive and entrepreneur with more than 20 years of business development and sales experience at Israeli startups and leading hi-tech companies including Oracle, Matrix, and Malam-Team.

Before joining Applause, Mark led Ratio through a successful exit. And with Nanorep, as the VP of Alliances and Partners, Mark built lasting business relationships that helped with another successful exit when the company was acquired by LogMeIn.

Mark received both his Bachelor of Economics and Master of Business Administration degrees from Tel Aviv University.


Applause is the worldwide leader in crowdtesting and digital quality. Software is at the heart of how all brands engage users, and digital experiences must work flawlessly everywhere.

With our testers available on-demand around the globe, Applause provides brands with a full suite of testing and feedback capabilities. This approach drastically improves testing coverage, eliminates the limitations of offshoring and traditional QA labs, and speeds time-to-market for websites, mobile apps, IoT, and in-store experiences.

Thousands of leading companies — including Ford, Fox, Google, and Dow Jones — rely on Applause as a best practice to deliver high-quality digital experiences that customers love.